The brand Chi Kitchen was created after much thought. The word Chi means energy in Chinese. Our aim, therefore, is to build a brand that is not only going to offer great food, but also provide good energy to Debenhams customers, as well as the new customers that Chi Kitchen will attract. We have also chosen a Chinese symbol “火” , which again has a strong meaning… it means Fire. We have managed to link the word Chi and the symbol together, as fire can be converted into energy. Fire also relates directly to our restaurant, as we are using a robata grill in all sites.
MasterChef 2014 winner Ping Coombes has been appointed Executive Chef for Chi Kitchen. Since winning MasterChef, Ping has embraced the opportunity to spread her knowledge of her native Malaysian cuisine, working around the world as a Malaysia Kitchen Ambassador.